North Star Games Adopts Unilateral MAPP and Restricts Amazon.com Sales Channel
Kensington, MD (February 6th, 2018) – In order to better serve its retail community, North Star Games, LLC is announcing two new sales policies. Effective today, North Star Games is adopting a unilateral Minimum Advertised Pricing Policy (MAPP). This MAPP will enhance the value of the North Star Games brand and provide long-term benefits to everyone who purchases its products, including both trade partners and consumers. Adherence to the MAPP is non-negotiable for all North Star Games’ resellers and will be strictly enforced to ensure the continued value of its brand.